Enrolment Forms
Enrolment forms can include a lot of information, so it’s important to keep the instructions, fields, and structure consistent and in line with best practices.
Welcome page text
This should be an extension of your school website, with a well-branded experience that clearly informs the form user what they're applying for.
Key inclusions:
School Name
Form Name
Brief welcome message
Form Fee (if applicable)
School Contact Information - this will be shown on all pages of the form
Phone Number
Email Address
‘Before you start’ text
Provide context by informing the form user exactly what they need to provide in order to successfully complete the form.
List all documents the form user needs to have ready
Include any policies they should be aware of
There's also a space for 'More information' to be added to the front page. If there's nothing further you need to provide on your form's welcome page, leave this area blank, and this section won't appear on your form.
Form fields and structure
The form structure should guide the form user through a clear chronological sequence. Remember, they can leave the form at any stage, so it’s important to capture their basic details during the early stages if you want to be able to contact them.
If you have multiple enrolment forms as part of your process, our suggested order below can be split into different forms to support your process.
*Note: the list of fields below is a general guide, and may not be applicable to your school.
Student Details
First Name
Last Name
Date of Birth
Gender
Proposed Entry Year
Proposed Year Level
Feeder School
Country of birth
Indigenous status
Religion
Citizenship
Primary language spoken at home
Student status (boarding/day student)
School connection (existing family, parent is staff member)
Parent/guardian details
Title
First Name
Last Name
Email
Any DVO or court orders restricting sharing of information with this guardian
Relationship type
Occupation
Occupation Group
School education
Qualification level
Residential Address
Phone Number Collection of fields with:
Phone Label
Phone Number
Student Profile
Interests
Supporting application information
Additional Learning Needs
Medical details
Emergency contact information
Enquiry Sources/How did you hear about us?
Documentation
Birth certificate
Immunisation
School reports
Naplan
Visa Documents
Passport
Behavioural Reports
Terms and Conditions
Detail terms and conditions with checkboxes
Link to policies
Signatures
Review
Payment
Form completion message
This message will display as soon as the form has been successfully completed. It should advise the form user that their submission was successful and has been received by your school. The message should also highlight the next steps. For example, that they’ll receive an email with the PDF version of their form and payment confirmation, and the school will review the application and be in touch via email. You can edit and preview this message at any time in the form editor.
'This form is unavailable' message
If your enrolment forms become unavailable, a message will be displayed in place of the form. You should use this opportunity to explain why the form is unavailable. For example, “we aren't currently taking enrolments at this time,” or "system error". If you know when the form will be available again, your 'unavailable' message should also include these details.
Event forms
It’s best to keep event forms simple, with the relevant information that's required listed for that specific event type. Number of registrations for these form submissions will be calculated based on the event attendance status field (marked as either yes or no), and the registrant details for the selected event will be added too.
Event Form fields
Event selection
Parent/Guardian
First Name
Last Name
Email address
Event attendance status
Child Details
First Name
Last Name
Proposed Entry Year
Proposed Year Level
Event attendance status
Other Guest details
Number field or Additional Guest names
No available events message
If there are no upcoming events, or the current events are full, your 'no available events' message should clearly communicate this to the form user.
Explain the situation to the user, and let them know if they should return to the form at a later time, or if they should take another action. You can edit and preview this message at any time in the form editor.
Default Forms
Lead generation forms are great ways to capture prospective families in the early stages of their enrolment journey. These forms can include:
Enquiry Forms
Request Information Pack Forms
School Prospectus Forms
At this point, the commitment and involvement from families should be low. There should also be next to no (if any) roadblocks for them receiving the information they're looking for. With that in mind, it's best practice to keep these forms basic, capturing only the information you need in order to provide them with direct answers to their requests or questions.
Default Form fields
Parent/Guardian
First Name
Last Name
Email address
Child Details
First Name
Last Name
Proposed Entry Year
Proposed Year Level
Request information pack/prospectus via email or mail
Best practice tips for overall Form Conversion
Multi-page enrolment forms should display up to 10 questions per page, depending on the size of the fields
Organise the questions on a page logically and group fields about the same topic together, for instance, “Medical information” or “Child’s interests”
Start with the easy questions to gain trust from the prospective family and get some investment, then ask any sensitive questions at the end to avoid drop-off early on in the form and increase conversion
Only make fields mandatory that you need
Only ask what you need to keep the form short and increase conversion
Add help text if you notice a question is misunderstood by prospective families. Keep the help text as short as possible
Avoid using tooltips unless you need a lot of room to explain the question. If you use tooltips, avoid scrolling within them.
Create smart forms by hiding and showing certain fields and sections